Sunday, March 16, 2014

Shameless Plugs - Alessandra Potenza

Milan Castro                                                                                                  March 16th, 2014
808                                                                                                                                         ELA


Non-Fiction Reading Response


            Everyone loves famous stars. And everyone wants to follow trends that they use in movies, music videos, posts on social media and TV shows. And with that is following clothes, make up, drinks, foods, everything that they use to be just like them. So companies use that privilege to their own advantage by paying these stars to use, or speak about these products so people will buy them more often. Small things like Eos lip balms, and Beats Pill audio speaker and a simple tweet could lead to being warned or being fined.

            Alessandra Potenza writes in the article "Shameless Plugs?"  about everything companies to do to feature their product in some form of view that will be shown to the public many times. She said “Some A-list celebrities can receive as much as $2,000 for a Twitter post or Facebook update” just for simple things from a company like a picture of water, or a simple #hashtag. But “under federal rules, if advertisers pay for their placements, sponsorship must be disclosed, even if only small type in the show’s credits.”  And since many companies don’t follow this rule, lots of stars get fined or warned.

            I feel that companies should be allowed to show their own products in whatever they please. It is their product; they should decide what to do with it for themselves. It’s like the way the stars’ trends are. If they decide to wear a bra and panties outside, that’s their trend. And if the people agree with them enough, they’ll probably do it too. Everyone has the right of choice, so I say let the people choose what the people want. The decision is theirs for the making.

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